Nominations for the 18th annual Faces of Mental Illness campaign now open

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Nominations for the 18th annual Faces of Mental Illness campaign now open


OTTAWA, June 8, 2020 – Today the Canadian Alliance on Mental Illness and Mental Health (CAMIMH) opened nominations for the 18th annual Faces of Mental Illness campaign, a national outreach campaign featuring the stories of Canadians living in recovery from mental illness. Each year, CAMIMH selects five individuals from a remarkable group of nominees who are willing to share their inspiring stories of hope and recovery with other Canadians to help raise awareness and end the stigma.

“We are excited to receive nominations and hear how Canadians have persevered, especially during these trying times,” said Florence Budden, CAMIMH Co-Chair. “Now more than ever before, it’s important for us to hear stories of resiliency from our fellow Canadians living with mental illness and to feel hopeful for the future.”

The individuals selected as the 2020 Faces and their stories will be featured online through social media, promotional materials, profile videos, and through media and political engagement. The campaign aims to break down stigmas and further calls on governments to treat mental health on par with physical health, with CAMIMH ultimately hoping to achieve mental health parity across Canada.

“Over the last 17 years, CAMIMH has been proud to show Canadians that mental illness has many Faces – faces that are recognizable to us all through this campaign,” added Ellen Cohen, CAMIMH Co-Chair. “We hope through this campaign we are able to further promote a stigma-free Canada and encourage others to share their stories of recovery and provide hope for people who are living with a mental illness.”

To nominate yourself or someone you know for the campaign, please visit Nominees must be 18 years or older. Nominations will be accepted until July 8, 2020. The 2020 Faces of Mental Illness will be announced in August at a virtual press conference.

The Faces campaign is a key component of Mental Illness Awareness Week (MIAW) running from October 4 – 10, 2020 and is made possible by the generous support and commitment of presenting sponsor Bell Let’s Talk. CAMIMH would also like to recognize the contributions of the Mental Health Commission of Canada (Gold Sponsor), Lundbeck Canada (Silver Sponsor), Innovative Medicines Canada (Bronze Sponsor), and Impact Public Affairs.


Canadian Alliance on Mental Illness and Mental Health

Established in 1998, the Canadian Alliance on Mental Illness and Mental Health (CAMIMH) is an alliance of national mental health organizations comprised of health care providers and organizations representing persons with mental illness and their families and caregivers. CAMIMH’s mandate is to ensure that mental health is placed on the national agenda so that persons with a lived experience of mental illness and their families receive appropriate access to care and support.

For media requests or to learn more about CAMIMH campaigns, please contact:

Rita Rahmati

647-289-9774 |

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